During early Spring 2015 I was brought on to co-develop Tosafest 2015. We created a wide spectrum of print and digital pieces as well as implemented a new branding strategy.
The branding had to be carried across brochures, billboards, yard signs, and event banners.
The board had also decided that they wanted to try to appeal to a younger audience as well as their older attendees. This was accomplished with new imagery, color schemes and logo redesign.